Friday, February 15, 2019

Berkshire Hathaway HomeServices Georgia Properties Real Estate Advisor – February 2019

We are providing this monthly real estate advisor to keep you informed about the latest trends and issues in the real estate market. Remember that real estate is local and every market is different. Better information leads to better real estate decisions!

Click here for a comprehensive market report for Greater Metro Atlanta and North Georgia through December 2018. The report includes National Trends, the Greater Metro Atlanta Real Estate Report plus Housing and Economic Drivers for Georgia.
Metro Atlanta Closed Units were down 2.1% for all residential and up 1.1% for single family homes compared to last January. Listed Inventory was up 15.7% and Months of Inventory increased to 4.6 months. February activity looks strong as we move toward the spring market.
Contact us to learn more about your local trends. We can also provide you our exclusive Buyer Market Analysis that shows real-time buyers looking for a home like yours!

Berkshire Hathaway HomeServices Georgia Properties is the official launch partner for Zillow 3D Home Tours in Metro Atlanta and North Georgia.  Zillow 3D Home Tours help listings get the highest priority when consumer search the #1 real estate website in the world. If you know anyone who is considering listing their home, we can help them reach more buyers!

Our next MEGA Open House Event is Sunday, March 10th from 2pm – 5pm. There will be hundreds of beautiful open houses available and one lucky sweepstakes winner will get a cool Amazon Alexa Prize Package.
MEGA Open House Events are a very effective component of our Advanced Property Marketing for our seller clients to attract more buyers. We run extensive open house ads on Zillow plus FacebookInstagramGoogle and WAZE to generate interest from potential buyers.


If you know anyone interested in listing their home, contact us so we can get them scheduled for a MEGA Open House Event!

Did you know that China is the leading source of International buyers? The Chinese government blocks traditional real estate websites so reaching these 1.39 billion potential buyers requires a different approach. Our strategic partnership with Juwai.com and the Tencent network reaches 900 million potential buyers in China. Our listings are professionally translated and receive the highest exposure. No other company has this type of exposure to the largest and fastest growing segment of International buyers.

Berkshire Hathaway HomeServices Georgia Properties is supercharging our listings with an innovative listing advertising program on Facebook, Instagram and Google. For new listings, we created paid ads that are geo-targeted to your local community. When consumers click on the ad, they are directed to our listing detail page to view the property. We place a cookie on their device and continue to follow them with Dynamic Ads of that listing across the Google Display Network and Facebook Advertising Network. In 2018, this sophisticated social and digital advertising generated over 16 million ad impressions and 500,000 clicks to our listings. Then, the Dynamic Ads generated another 6 million ad impressions and 250,000 clicks back to our listings. No other brokerage offers such extensive exposure to potential buyers.

If you or anyone you know is considering listing their home this spring, contact us to learn how we expose our listings to the largest audience!


We would be honored to assist you or someone you know with their real estate needs. We are experts in the local market and have access to proprietary information sources that are not available to the public. Better information leads to better decisions!


Lake Sidney Lanier Homes is the most comprehensive online source for information on Lake Lanier homes for sale and Lake Lanier area real estate. View the latest Lake Lanier home listings, foreclosures, lots, land, sales trends and real estate topics on Lake Lanier. Arthur Prescott is an Accredited Buyer's Representative and Certified Residential Specialist with Berkshire Hathaway HomeServices Georgia Properties. He has over a decade of Lake Lanier real estate experience. If you would like to schedule a free buyer or seller consultation, please feel free to contact us directly at www.LakeSidneyLanierHomes.com or 770-844-8484 or email us at Arthur.Prescott@BHHSGeorgia.com.

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